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Best Shopify Apps to Increase Sales for your Ecommerce Store

Best Shopify Apps to Increase Sales for your Ecommerce Store

August 29, 2024

Best Shopify Apps to Increase Sales for your Ecommerce Store

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Running a Shopify store is easier said than done. More so, when you have to regularly manage tasks such as updating product listings, handling customer inquiries, and executing marketing campaigns, to name a few. 

These small tasks add up, taking focus away from your most important job—making sales.

Missing sales due to slow responses or not knowing the latest trends can really hurt your online business. However, Shopify apps can help solve this problem. These robust tools are designed to automate, optimize, and streamline various aspects of your ecommerce store operations. 

But among the thousands of apps available, which tools do you need to use to improve customer experience, increase sales, and simplify store management? Which tools can help you maximize your ROI on the platform?

To help you get started, we’ve compiled 11 top-performing Shopify apps that can propel the sales of your ecommerce store. Remember, each of these apps has a unique use case that can amplify a specific aspect of your ecommerce business.

Let’s dive right in!

Why do you need Shopify apps to increase sales?

Here’s how Shopify apps can help you grow your sales figures:

1. Enhanced customer experience

Shopify apps provide personalized recommendations to automated customer service chatbots. These apps ensure customers enjoy a smooth and engaging shopping journey, leading to enhanced customer experience.

2. Streamlined operations

They help streamline routine operations like inventory management and order fulfillment, reducing manual work and minimizing errors. 

3. Effective marketing strategies

Shopify apps offer a range of marketing solutions, from automated email campaigns to social media content creation. They also automate the content creation process and provide analytics to track performance metrics. 

4. Data analytics and insights

With the apps, you can better understand your customers' behavior and your store’s performance. They provide powerful insights to track key metrics and identify trends. With these insights, you can properly optimize your store and align marketing efforts better.

5. More conversions

These apps are designed to help you achieve this by optimizing various aspects of your store. They provide SMS marketing automation to capture attention, interactive quizzes to recommend products, and pop-ups that capture leads. All these activities combined will help you increase sales for your Shopify store. 

11 best Shopify apps to increase sales for your ecommerce store

1. Plivo CX - to automate emails and SMS

Plivo CX is an all-in-one, AI-driven ecommerce marketing automation platform designed to help Shopify brands automate their email, WhatsApp, and SMS campaigns

It seamlessly integrates with your Shopify store and allows you to share personalized messages through its premium carrier network, which is spread across 200+ countries. With Plivo CX, you can send the right messages to the right customers at the right time.

Key features:

  • Two-way messaging: Engage with your customers in interactive SMS conversations, powered by Plivo’s premium carrier network with low latency. The two-way messaging feature provides real-time communication and improves customer engagement
  • Automated workflows: Set up automated workflows through a drag-and-drop builder, without any coding 
  • Audiences: This feature helps you gather all your customer information in one place. You can easily segment customers based on their interests or how they shop on your site. Then, you can send them super-relevant messages to engage with them effectively
  • Journeys: Identify key events to trigger messages and multi-step campaigns to meet customers where they are in their journeys. You can also control the timings of these messages. For example, you can start a journey based on an abandoned cart, wait for three days and then send a personalized message to nudge them to buy
  • Campaigns: Launch and manage SMS and email campaigns from a single platform. Simply select your audience, choose your preferred channel, and create and schedule your message. Also, track key metrics to measure ROI and campaign effectiveness, optimizing your strategy for maximum return.
  • Copywriter AI: Utilize AI-driven tools to generate compelling copy for your messages. The AI Copywriter ensures that your content is engaging and professional with a high TAT

Pricing

  • Free: for up to 1,000 contacts and 3,000 engagement credits
  • Starter: $19 for up to 5,000 contacts and 15,000 engagement credits
  • Growth: $75 for up to 25,000 contacts and 90,000 engagement credits
  • Pro: $199 for unlimited contacts and 270,000 engagement credits
  • Enterprise: Contact sales for customized pricing

2. OptinMonster - to automate emails

Source: OptinMonster

OptinMonster is a powerful lead-generation tool that offers a range of customizable pop-ups, slide-ins, and opt-in forms to capture emails. It also comes with an intuitive drag-and-drop builder that allows users to create compelling campaigns without coding

Key features:

  • Exit-intent technology: It detects user behavior and displays targeted messages just before they leave your site. This helps you reduce bounce rates and recover abandoning visitors
  • A/B testing: You can test different form designs and messages to find the most effective versions. This gives you real data to optimize your campaigns
  • Page-level targeting: It shows personalized messages based on visitor behavior and specific pages they visit
  • Integrations: OptinMonster connects with popular email marketing services and CRM tools like Mailchimp, Constant Contact, HubSpot, and Salesforce. This ensures that captured leads are automatically captured into your marketing system

Pricing:

  • Basic: $9.97/month when billed annually
  • Plus: $19.97/month when billed annually
  • Pro: $29.97/month when billed annually
  • Growth: $49.97/month when billed annually

3. PushEngage - for push notifications

Source: PushEngage

PushEngage is a push notification tool for sending personalized messages directly to your subscribers' browsers. Its easy-to-use interface allows you to quickly set up and manage your push notification campaigns.

Key features:

  • Auto-responder: It creates a series of automated notifications to engage new subscribers. And keep your audience engaged
  • Triggered notifications: It sends notifications based on user behavior, such as browsing history or cart abandonment, to make messages more relevant
  • Segmentation: It segments your audience based on various criteria, such as location, interests, and behavior, so that you can send highly targeted messaging
  • A/B testing: It lets you experiment with different notification messages to determine the most effective approach
  • Detailed analytics: It lets you access in-depth reports on notification performance, including click rates and conversions. This gives you insights into your campaign’s success and areas for improvement

Pricing:

  • Starter: Free
  • Business: $9/month
  • Premium: $19/month
  • Growth: $39/month

4. OctaneAI: Advanced quiz maker - to create quizzes 

Source: OctaneAI

OctaneAI is a robust tool that creates engaging quizzes to help you gather valuable customer data on your website. You can build customized quizzes that can recommend products, collect email addresses, and provide insights into customer preferences.

Key features:

  • Conversational interface: Create interactive, conversational quizzes that mimic a real conversation to make the quiz-taking experience more enjoyable
  • Product recommendations: Use quiz responses to suggest products tailored to each user’s preferences, offering personalized shopping
  • Dynamic lead capture: Collect email addresses and other contact information during the quiz. Builds your email list while providing value to your customers through personalized results
  • Conditional logic: Implement conditional logic to guide quiz takers through different paths based on their answers 
  • Shopify integration: Seamlessly integrates with Shopify to sync quiz data and automate workflows 

Pricing:

  • Octane: $50/month for 20 engagements
  • Octane Plus: $200/month for 1500 engagements
  • Enterprise: Starts at $500

Source: Octane AI

5. Outfy - to automate social media content creation 

Source: Outfy

Outfy is a social media automation tool that helps you create and schedule social media content for your ecommerce store. It supports a wide range of social media platforms such as TikTok, Instagram, Facebook and Pinterest. 

Key features:

  • Creative templates: Access a variety of customizable templates for different social media platforms to make your posts more visually appealing and optimized for each platform’s requirements
  • Animated GIFs and videos: Create and post animated content to attract more engagement 
  • Hashtag suggestions: Provides relevant hashtag recommendations based on your content and trends so your posts are easily discovered by your target audience
  • One-click publish: Instantly share your content across multiple social media platforms with a single click. It simplifies the publishing process and ensures you always post on time 

Pricing:

  • Trial: free (with limitations)
  • Starter: $20/month
  • Pro: $40/month
  • Ultimate: $70/month
  • Enterprise: $120/month

6. Instafeed - to automate Instagram content creation

Source: Mintt Instafeed

Instafeed is another content creation tool that automates the display of your Instagram content. It’s specially designed for Instagram, so it rapidly integrates your Instagram feed with your Shopify website, making way for a formidable visual presence on the social media platform.

Key features:

  • Real-time syncing: Automatically update your store with the latest posts from your Instagram feed. So, your website content is always fresh and engaging without manual updates
  • Customizable feed layouts: Choose from various layout options, such as grid and slider layout, to match your store’s design and maintain a consistent aesthetic
  • Shoppable posts: Enable shoppable tags to link Instagram posts directly to product pages. This allows customers to shop directly from your Instagram feed
  • Hashtag feeds: Display posts from specific hashtags to create community-driven content sections 
  • Moderation tools: Approve or hide specific posts to maintain control over your feed’s content and ensure only relevant and appropriate content appears on your site

Pricing:

  • Starter: Free
  • Pro: $6/month
  • Plus: $20/month

7. PopSmart - to build pop-ups

Source: PopSmart 

PopSmart designs engaging and high-converting pop-ups for your ecommerce store. It offers various customization options and advanced targeting features to help you capture leads, increase sales, and reduce cart abandonment. 

Key features:

  • Smart targeting: Utilize advanced targeting options such as geolocation, device type, and traffic source to ensure your pop-ups are displayed to the right audience at the right time, enhancing effectiveness
  • Exit-intent technology: Triggers pop-ups when a visitor is about to leave your site. This reduces bounce rates and recovers potentially lost customers by offering timely incentives
  • Scroll-based triggers: Display pop-ups based on how far a visitor scrolls down a page. Engages users who show interest in your content, increasing the chances of conversion
  • Dynamic text replacement: Personalize pop-up content based on user behavior and preferences. Creates a more personalized user experience, leading to higher engagement and conversions
  • A/B testing: Compare different pop-up designs and messages to identify the most effective ones. Optimizes your campaigns based on real-time data, ensuring better results

Pricing:

  • Starter: free
  • Basic: $ 32.5/month 
  • Advanced: $57.5 / month 
  • Pro: $82.5/month
  • Expert: $132.5/month 
Source: PopSmart

8. Oberlo - to find trending products for your store

Source: Oberlo

Oberlo is a dropshipping app that allows you to find and import trending products directly into your Shopify store. It simplifies the process of sourcing products, managing inventory, and fulfilling orders so you can run your ecommerce stores efficiently. 

Key features:

  • Product sourcing: Access a vast marketplace to find trending and high-demand products. You get the latest and most popular items 
  • Real-Time inventory updates: Oberlo keeps your inventory synced with suppliers in real time to prevent overselling
  • Price automation: Set pricing rules to automatically adjust product prices based on your preferences
  • Sales and performance tracking: Monitor sales data and product performance directly within the app. You get insights into what products are performing well to make informed business decisions
  • One-click import: Import products directly from suppliers to your Shopify store with a single click to expand your inventory

Pricing:

  • Not mentioned on the website 

9. Bee Low Stock Alert - to keep track of your inventory

Bee Low Stock Alert is an inventory management tool that helps Shopify store owners keep track of their stock levels. It sends timely notifications when your inventory is running low, allowing you to restock products before they run out.

Key features:

  • Customizable alerts: Set custom low stock thresholds for individual products and receive alerts via email or Slack. This reduces the risk of stockouts
  • Multi-location support: Track inventory across multiple locations or warehouses
  • Variant-level alerts: Monitor stock levels for specific product variants. For example, if you sell a T-shirt that comes in multiple sizes (small, medium, large) and colors (red, blue, green), you can set alerts for when the stock of red T-shirts in medium size falls below 10 units
  • Daily stock summary: Receive a daily summary of your stock levels to stay updated on your inventory status
  • Historical data: Access historical stock data to analyze trends and predict future inventory needs

Pricing:

  • Starter: free
  • Professional plan: $5.99/month
  • Advanced plan: $11.99/month 
  • Enterprise plan: $39.99/month 

10. Google Channel - syncing your product information to Google

Source: Shopify App Store

Google Channel is an integration that connects your Shopify store with Google's merchant services. It allows you to sync your product information seamlessly with Google. This integration helps you list your products on Google Shopping, making it easier for potential customers to find them through Google search and advertisements.

Key features:

  • Automated product sync: Automatically sync your product listings, descriptions, and prices with Google Merchant Center. This ensures that your product information is always accurate and current on Google
  • Google smart shopping campaigns: Leverage Google's machine learning to optimize your ad placements and bidding. This will increase the visibility of your products and drive more targeted traffic to your store
  • Multi-country and multi-language support: Easily expand your reach by listing your products in multiple countries and languages to tap into international markets 
  • Performance tracking: Monitor the performance of your products on Google Shopping and other Google services. It provides insights into how your products are performing and helps you make data-driven decisions 

Pricing:

  • Google Channel is free to integrate with your Shopify store, but additional costs may apply to Google ads. 

11. Plug in SEO - to optimize your site for SEO

Source: Shopify App Store

Plug In SEO is designed to enhance your website’s position on search engines. It identifies SEO issues, provides actionable recommendations, and helps implement changes to improve your site's visibility on search engine results pages. 

Key features:

  • SEO audits: Conduct site audits to identify SEO issues and improvement opportunities 
  • Structured data support: This service adds structured data (schema) to your site to improve search engine indexing and rich snippets 
  • Bulk editing: Edit bulk SEO attributes like meta titles, descriptions, and alt texts. This saves time and ensures consistency across your entire site
  • SEO template editor: Create and apply SEO templates for product pages, collection pages, and blog posts. This way, you can optimize large volumes of content quickly
  • Keyword suggestions: Provides keyword suggestions and tracking to help you target the most effective keywords 
  • Performance tracking: Monitors your site's SEO performance and provides detailed reports 

Pricing:

  • Small store: $29.99/month
  • Medium store: $49.99/month
  • Large store: $79.99/month

Choose one of the best Shopify apps to skyrocket sales

Each of these Shopify apps helps you increase sales by automating a unique task for your ecommerce store. But truth be told, many do not prefer such disjointed resources while operating their store’s marketing activities. 

If you’re looking to automate SMS marketing or email marketing from a single platform, you can go for Plivo CX.

As noted above, the platform leverages Plivo’s own premium carrier network spread across 190+ countries. On top of this, you get access to segmentation features like Audiences that segregate your customers into specific groups. Subsequently, you can use Journeys to send highly targeted messages based on triggers. 

Plivo CX also helps you quickly generate engaging messages with Copywriter AI. Not only that, once you’ve lanched your campaign, you can continuously monitor your marketing strategy performance with detailed analytics. 

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