With customer expectations and demands constantly soaring, AI chatbots can be your sales teams’ strongest partners. Powered with the latest tech, they serve as round-the-clock virtual agents who are always online, ready to field queries, convert leads and, most importantly, reduce customer support costs by up to 30%.
Invesp reports that chatbots have significantly enhanced customer service efficiency. They can handle 80% of routine inquiries while delivering responses 80% faster than human agents. This remarkable speed translates into substantial time savings, as Juniper Research predicts chatbots will save businesses and consumers a combined 2.5 billion hours.
Since chatbots are often the first point of contact for inbound prospects, they must be used strategically. These tools, combined with the intuitive capabilities of AI, can help close deals and raise revenue efficiently, all while allowing you to scale sales teams’ operations.
In this blog post, we will discuss how an AI sales bot fits right into your sales tech stack and how you can use different AI chatbots to increase sales conversions.
An AI sales bot is a software automation tool that leverages natural language processing (NLP), machine learning, and knowledge base integration to simulate natural, human-like conversations with customers.
Acting as a virtual agent, an AI sales bot intuitively responds to customer queries, provides information about the product, and helps customers self-serve in their interactions with your business. These tools proactively offer assistance to prospects from the get-go, taking them through the entire sales process down to the post-purchase phase—without little to no intervention from the sales teams.
AI sales bots are quite versatile and can be classified into the following types:
A knowledge-based chatbot responds to customer queries and FAQs by searching through your knowledge base and surfacing the relevant articles.
Voice bots are advanced AI-based software that uses spoken language for voice interactions. It greets and guides inbound callers, executes customer requests, and routes the call to an agent.
A decision-tree chatbot, also known as a rules-based chatbot, provides pre-programmed responses to customer queries without the involvement of a live agent. It maps out conversations in a flow chart format, predicting customer queries and programming the responses accordingly.
Task-specific chatbots are built with the capability to perform certain tasks for customers, like setting up customer accounts, taking users through purchases, and connecting customers to a live agent.
Incorporating an AI chatbot into your sales efforts comes with the following benefits:
Many high-intent buyers on their way to making a purchase may have certain questions and queries about the product that the AI sales bot can rapidly address. Besides responding to queries, these bots can analyze a range of interactions to identify potential leads. More sophisticated sales bots also enable lead qualification, helping sales teams spring into action and zero in on the hot leads.
Sales bots are built to field queries from potential customers, irrespective of the business hours or the peak holiday season. They cater to markets across time zones and geographies, ensuring that none of your precious leads and customers slip through the cracks.
AI chatbots reduce the dependency on human agents for simple, repetitive tasks. So, when expanding your business, you can count on your AI sales bot to perform various sales tasks like answering FAQs, sharing product details, and routing leads to the right knowledge base—eliminating the need to hire new human agents.
Sales bots can go beyond fielding queries with customer support automation. Knowledge-based chatbots are designed to direct customers to relevant articles and resources to help solve their queries.
By incorporating automation into your sales processes, AI sales bots can notably reduce the workload of your sales agents.
The probability of selling to an existing customer is 60-70%, compared to the probability of selling to a new prospect. Sales bots can send premium products or service recommendations to customers based on their transaction history.
Many AI sales bots use machine learning and natural language processing to capture customer sentiment. This gives agents clear cues on framing responses that are best in tune with the customers’ moods.
Tracking chatbot performance is essential for improving the overall customer experience, monitoring the number of leads generated, and determining the average time spent per conversation.
Seeing prospects drop off during chats? Chatbot analytics can also reveal when and why that’s happening.
Incorporating AI sales bots into your sales operations is a smart and strategic move that will enhance your overall customer service experience. Let’s explore the most impactful use cases where bots can deliver the most value:
One of the most effective ways sales bots can generate more revenue is by surfacing timely discounts and offers. For instance, sales chatbots can pop up on specific categories and product pages, offering a targeted discount based on customer browsing patterns and purchase history.
Cart abandonment can be a huge challenge, increasing the loss potential and inventory confusion. In such situations, the sales bot can encourage purchases by dropping automated follow-up messages reminding customers about the items left behind in the cart.
An AI sales bot can be at prospects' beck and call, responding to their questions and directing them to the integrated knowledge base resources and articles. This ensures that the leads’ queries are acknowledged and addressed on time.
Sales chatbots can also help streamline helpdesk operations and ticketing systems. For instance, when a customer encounters an app crash, they can initiate a chat with the AI bot and share details about the issue. Based on these details, the chatbot routes the ticket automatically to the corresponding tech support.
Also known as surge pricing or demand pricing, dynamic pricing adjustments allow e-commerce retailers to adjust product and service prices flexibly based on market trends. AI-powered chatbots can adjust dynamic pricing by tapping into vital customer data such as demand, customer behavior, and market conditions.
AI sales bots play a crucial role in identifying promising leads/accounts. Using conversational AI, the chatbot analyzes customer interactions, behaviors, and engagement to assign different scores to different leads.
Integrating AI sales bots into your communications is not just desirable but a must-have for building productive sales processes. To help you find the perfect match for your business, here is a list of the best AI chatbots:
Use the Plivo CX chatbot for conversations with prospects and leads
Plivo CX is an all-in-one customer service platform equipped with an AI chatbot powered by OpenAI that handles a wide range of complex customer interactions. It is an ideal solution for small and mid-sized businesses.
Integrated with a knowledge base about your company’s policies and brand guidelines, it enables easier self-service for inbound leads and prospects. Also, you can train the tool based on your custom dataset, guided by company policies to frame correct and highly- relevant responses.
The platform uses automation to handle customer questions, lower support costs, help support teams work better, and manage high volumes of customer interactions during peak hours. It also offers 24/7 availability to all inbound leads across different time zones.
Omnichannel (annual plans):
Voice-Only annual plans
Chat-Only annual plans
Zendesk bots are built to deliver rich conversational experiences
Zendesk bots are built with AI and automation for a seamless experience. All conversations are stored in a centralized workplace, so agents have the entire context to offer a more personalized customer experience.
Use Tidio to manage customer inquiries with minimal human intervention
Tidio is another major AI sales bot provider for sales and support use cases. It offers conversational AI features to support shoppers and website visitors in real time. Additionally, it grants access to vital customer data, such as conversation history and previous orders, for more contextual conversations.
Fin by Intercom uses sophisticated AI models to deliver accurate, conversational responses
Intercom’s AI chatbot, Fin, uses your in-house customer support content to frame solid conversational answers to tricky queries. When complex problems arise, the AI-first chatbot is designed to escalate to your support team. Its content targeting ensures that the right content reaches the right audience at the right time.
HubSpot for building AI chatbots that simplify lead qualification and customer interactions
HubSpot brings you a free AI chatbot builder ideal for lead qualification and scaling one-to-one customer conversations. With this platform, creating and setting up your AI chatbot takes minutes, and once you get started, it becomes ready to deliver 24/7 customer support. It comes with a GPT-powered chat experience right on your website.
Incorporating sales chatbots into your workflows can significantly increase your sales revenue. AI sales bots are essential to your sales processes, streamlining lead engagement, automating routine tasks, and crafting personalized experiences.
Plivo CX’s AI chatbot is a comprehensive solution that can easily be incorporated into your existing sales stack and integrated with top business tools and homegrown systems.
Besides, the platform offers multiple useful features to propel your customer service efforts, such as:
Book a demo to learn more.